Winterization season is here… are you fully prepared? Irrigation system winterization and blow outs are already a big portion of your end-of-season work, but are you also winterizing your customers’ pumps? An irrigation pump is a substantial investment, and one that homeowners and businesses are interested in preserving. Since you are already onsite for winterization and blowouts, offering a pump …
3 Tips for Effective Bidding & Estimating
How is it that some contactors can look at an irrigation design and say, “That will cost $10,000 dollars to install.” Where does that number come from? Did they just pull it out of the air or is there a systematic process to it? Some contractors can throw numbers out like that on a regular basis to bid a job …
Winter Marketing Project:
Google My Business – 3 Ways to Optimize Your Listing
We get it, finding new customers can be a challenge. In the past it was easy. You could simply place an ad in the Yellow Pages or in the local newspaper or penny saver. That was enough to get the ball rolling for your business. That’s not the case anymore. You must embrace the online space and its tools. And, …
4 Marketing Strategies That Won’t Break the Bank
Marketing is challenging and expensive. But it doesn’t have to be. Once upon a time, marketing used to be fairly simple… take out an ad in the newspaper and phone book, send out a few postcards—and boom, sales! Once the internet took over it was, have a website and send out an email—bam, sales! Now, there is social media and …
7 Benefits: Driving Profit With Aeration
After a long summer of hot sunshine, even the best irrigated and cared for lawns may have brown patches, withered grass, and compacted soil. Now that fall has arrived, it’s time to renew your customer’s lawn by preparing their soil and roots for the upcoming seasons with aeration. It’s best to aerate two times a season, once in the spring …
4 Tips for Efficient and Profitable Irrigation Retrofits
As you prepare for irrigation winterization, now is a great time to evaluate your customers’ systems and look for opportunities to upgrade outdated equipment and add-on new technology and services for the coming year. Technology is moving at warp speed. Beyond that, our industry has seen a huge push for sustainability and water efficiency. Because of this, the opportunity to …
Accumulate Profits. Melt Snow and Ice.
As the leaves start to change and the season moves toward slow down, there are still plenty of opportunities for accumulating profits. As we mentioned last month, this is your last marketing push for fall services including irrigation winterization, overseeding and turf renovation, fall fertilizer, and upgrades or installations for landscape lighting. Now is the time to capture these sales. …
3 Tips for Marketing Fall Services
Summer is [un]officially over. Kids are back in school and your customers are getting back into a routine. Most are trying to enjoy those fleeting days of warm weather and haven’t really thought about the coming season or winter. If you haven’t done so already, now is the time to reengage with them and promote your fall services. In a …
The 2019-2020 Salt Report
Fall is quickly approaching with the first official day later this month. This means turf renovation, overseeding, and a bit later in the season, it’s the winterization of irrigation and pump systems. In the blink of an eye winter will be upon us. Even though it feels far off, now is the time to get informed and know what’s on …
Ask the Expert: 9 Things to Know about Irrigation Design
We know that large projects require greater coordination of materials and service. Budgets and timelines can be tight, and there are always different requirements and regulations to overcome. Even more, it’s vital to have a proper irrigation design, especially when it comes to high-end or municipal projects. A failed design can cost thousands in extra materials or call backs to …