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Why Your Marketing Materials Are Not Working

As a business owner you wear many hats from sales, purchasing, and accounting to business development, customer service and marketing. You’re constantly juggling multiple things, and frankly, you just don’t have time to do it all. And that’s ok. You set your priorities and delegate responsibilities where you can. When it comes to things like marketing, it’s vital for your …

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Ask the Expert: Back to Basics: 5 Steps to Get Your Lighting Installations Back on Track

Lighting is one of the fastest evolving categories in our industry. In the past decade alone, sales of professionally installed landscape lighting [and audio] systems have grown more than 300%. That’s insane growth! Homeowner demand and the trend of outdoor living has helped to drive this growth, especially in upper-income neighborhoods where lighted homes outnumber the unlit ones. This demand …

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Spring Irrigation Start Up: Troubleshooting with a Multimeter

Spring is here and it’s irrigation start-up season! It’s great to be back to work but as with every season there are systems that just don’t work as they should. Troubleshooting can be frustrating and take valuable time away from other jobs. If the system is through a manufacturer you are unfamiliar with sourcing the resources you need quickly can …

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3 Effective Solutions for Tick and Mosquito Season

This year is expected to have higher than average rates of mosquitoes throughout every area of the country, from the Northeast and Southeast to the Midwest and beyond.  Ticks will reach epidemic levels in many areas of the country, especially the Northeast, the Mid-Atlantic, and upper Midwest. Mosquitoes and ticks thrive in warm humid weather, reproducing and multiplying rapidly. They’re not …

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3 Alternatives to Glyphosate & Roundup

More and more, our customers are asking pressing questions about what chemicals go on their lawn. Especially with the recently negative news coverage our industry has seen with the Roundup lawsuit. Our customers worry about their kids, their pets, and the environment—and they want to make sure that the chemicals that go on their law are safe. Beyond the Roundup …

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SpeedZone/SpeedZone Southern Broadleaf Herbicide

SpeedZone Broadleaf Herbicide for Turf provides exceptional control of broadleaf weeds including clover, plantain, ground ivy and spurge. SpeedZone is proven in university and real-world trials to provide exception control of broadleaf weeds—fast. It delivers visible activity in hours, and weed death can occur within 7-10 days. Rainfast in as little as three hours. Ideal for use on: Residential sites …

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Industry Alert: Your Customers Want Them – All Natural & Family-Safe Products

Our industry is ever evolving. More and more, our customers are driving purchase behavior—especially when it comes to all-natural, organic, sustainable, and low environmental impact options. Sustainability and organics are big business. Companies from Amazon and General Mills to UPS, Motorola and beyond—are investing in organics or putting sustainable practices in place for their customers. If major global companies are …

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Ask the Expert: Make Your Organic-Based Programs Successful

We’ve asked John Huber, Central’s Organic and Sustainable Products Manager, to share his insight on how to make your organic-based programs successful. Read below: Each year, more than 60 million tons of fertilizers are applied to the soil in the United States. More than 50 million tons are being applied to agriculture, while professional landscapers and golf courses only apply …

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Millennial Homeowners: 10 Tips for Capturing Your Next Best Customer

One in three Americans will be millennials by 2020. At more than 73 million strong, millennials are the largest generation. Their sheer size and buying power has a major impact on all areas of our economy—and home ownership is no different. We think of millennials as young kids, finishing up college and starting their careers—this is no longer the case. …

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EARLY RELEASE: Rain Bird ESP-ME3

Early Release: The ESP-ME3 Modular Controller builds on the station modularity and easy programming of the ESP-Me WiFi ready controller. It adds flow sensor compatibility fo accessible, reliable system control. Modular (Up to 22 Stations) 4 Programs: 6 Start Times Each Flow Sensor Ready EPA WasterSense Certified when used with LNK WiFi Module Simplified Dial Programming Weather-Resistant for Indoor/Outdoor Installation 3-Year …